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The State of Voice Shopping, Part 3: What Is the Reality of Voice Shopping Today?

The State of Voice Shopping, Part 3: What Is the Reality of Voice Shopping Today?

When consumers say they plan to use voice assistants for shopping, this goes way beyond the early grocery deployments. Compared to electronics, books and clothing, grocery is a minor category for online purchases. Granted, driven by billions of dollars of capital investment, grocery delivery by Instacart, AmazonFresh,, Google Express, and others, is expanding the online share of the grocery market quickly.

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