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“Out of Stock” Is the New Normal

by Mike Krasner | Apr 22, 2020 | Paid-Search Advertising Optimization

  No Longer “Business as Usual” As marketers, much of our work can easily be done out of the office. Plus a few Zoom meetings, of course. But unusual times requires us to adapt to unusual circumstances  You surely have seen out-of-stock items...

4 Key Updates to Your SEM Campaigns You Need to Do Now

by Mike Krasner | Mar 28, 2016 | Paid-Search Advertising Optimization

  Your SEM campaigns are not up-to-date. Your e-commerce store has thousands of items. And your web catalog team is busy adding hundreds of new products, as well as making changes to the structure of the website to provide the best experience for shoppers on site...
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